| 000 -LEADER | |
|---|---|
| fixed length control field | 01773cam a22003734a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 35320 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | AE-DuAU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20241127173346.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110526s2011 pau 000 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2011021594 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780749461812 : |
| Terms of availability | 29.95 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0749461810 : |
| Terms of availability | 29.95 |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD9970.5.C672 |
| Item number | T86 2011 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | HD 9970.5 .C672 T86 2011 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Tungate, Mark, |
| Dates associated with a name | 1967- |
| 9 (RLIN) | 5734 |
| 245 10 - TITLE STATEMENT | |
| Title | Branded beauty : |
| Remainder of title | how marketing changed the way we look / |
| Statement of responsibility, etc | Mark Tungate. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1st ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Philadelphia, PA : |
| Name of publisher, distributor, etc | Kogan Page, |
| Date of publication, distribution, etc | c2011. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | viii, 277 p. ; |
| Dimensions | 24 cm. |
| 336 ## - CONTENT TYPE | |
| Source | rdacontent |
| Content Type Term | text |
| Content Type Code | txt |
| 337 ## - MEDIA TYPE | |
| Source | rdamedia |
| Media Type Term | unmediated |
| Media Type Code | n |
| 338 ## - CARRIER TYPE | |
| Source | rdacarrier |
| Carrier Type Term | volume |
| Carrier Type Code | nc |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references (p. [257]-258) and index. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Chasing Cleopatra -- The glamour professionals -- Out come the talons -- The beauty queen of Corona -- The French beauty factory -- Giants in the bathroom -- The Stardust factor -- The five percent solution -- The lure of luxury -- How to launch a cream -- The quest for eternal youth -- Beauty goes global -- A face in the crowd : finding a niche -- Beauty from shelf to street -- Digital beauty -- Under the knife -- The new male order -- Ethical, organic, and sustainable -- The needle artists -- The future of beauty. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Cosmetics industry. |
| 9 (RLIN) | 119374 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Branding (Marketing) |
| 9 (RLIN) | 119375 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising |
| General subdivision | Cosmetics. |
| 9 (RLIN) | 119376 |
| 852 1# - LOCATION/CALL NUMBER | |
| -- | P29.95usd |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) | |
| a | |
| b | 04-10-12 |
| c | 04-08-12 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| -- | audmc |
| Operator's initials, OID (RLIN) | 04-08-12 |
| Cataloger's initials, CIN (RLIN) | m |
| First Date, FD (RLIN) | a |
| -- | - |
| -- | eng |
| -- | pau |
| -- | 0 |
| 945 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| g | 0 |
| i | 5062567 |
| j | 0 |
| l | audmc |
| o | - |
| p | 110.07 |
| q | - |
| r | - |
| s | - |
| t | 1 |
| u | 2 |
| v | 0 |
| w | 2 |
| x | 0 |
| y | i13102047 |
| z | 04-08-12 |
| Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | American University in Dubai | American University in Dubai | Main Collection | 2012-04-08 | 110.07 | 2 | HD 9970.5 .C672 T86 2011 | 5062567 | 2023-11-07 | 110.07 | 2015-07-25 | Books |