| 000 -LEADER | |
|---|---|
| fixed length control field | 03129cam a2200433Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | ocn313398860 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | AE-DuAU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20241127174117.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 090309s2009 sz a b 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9783037781609 : |
| Terms of availability | 65.00 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 3037781602 : |
| Terms of availability | 65.00 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)313398860 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | RVE |
| Transcribing agency | RVE |
| Modifying agency | RVE |
| -- | YDXCP |
| -- | BTCTA |
| -- | OHX |
| -- | BWX |
| -- | IAY |
| -- | SZ9XM |
| -- | OMB |
| 043 ## - GEOGRAPHIC AREA CODE | |
| Geographic area code | e-sz--- |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | TSAA |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | NC999.6.S9 |
| Item number | G44 2009 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | NC 999.6 .S9 G44 2009 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | NC 999.6 .S9 G44 2009 |
| 245 00 - TITLE STATEMENT | |
| Title | Corporate diversity : |
| Remainder of title | Swiss graphic design and advertising by Geigy, 1940-1970 / |
| Statement of responsibility, etc | edited by Museum für Gestaltung Zürich ; Andres Janser, Barbara Junod. |
| 246 3# - VARYING FORM OF TITLE | |
| Title proper/short title | Swiss graphic design and advertising by Geigy, 1940-1970 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Baden : |
| Name of publisher, distributor, etc | Lars Müller, |
| Date of publication, distribution, etc | c2009. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 208 p. : |
| Other physical details | col. ill. ; |
| Dimensions | 27 cm. |
| 336 ## - CONTENT TYPE | |
| Source | rdacontent |
| Content Type Term | text |
| Content Type Code | txt |
| 337 ## - MEDIA TYPE | |
| Source | rdamedia |
| Media Type Term | unmediated |
| Media Type Code | n |
| 338 ## - CARRIER TYPE | |
| Source | rdacarrier |
| Carrier Type Term | volume |
| Carrier Type Code | nc |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references (p. 199-203). |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Design as giving form: graphic design and advertising from Basel / Andres Janser -- From a focus on products to a focus on customers: the advertising policies and practices at the Basel Headquarters / Barbara Junod -- Target group oriented corporate communication: Geigy Films / Yvonne Zimmermann -- Geigy graphic design in the United States / Karin Gimmi -- "The clean cool look": Geigy graphic design in the United Kingdom / Andres Janser -- The influence of Swiss graphic design: an American view / R. Roger Remington -- Advertising campaigns : Butazolidin ; "A measurable success" ; Insidon ; Pertofran -- Series : Garden product advertisements ; Geigy-Berater ; Color sample catalogues ; Irgalan advertisements ; "Irgalan and Cuprophenyl advertisements ; "Ring Geigy for service" advertisements ; Delta-Butazolidin leaflets ; Geheimnisvoller mond ; Documenta Geigy: Tiere im Schlaf -- Diversity : Posters for pesticides ; Blotters ; Medomin ; Tanderil ; Insidon ; Tofranil -- Packaging : Retail packaging for pharmaceuticals ; Physicians' samples ; INsecticide and herbicide packaging for the Swiss market ; Insecticide and herbicide packaging for the U.S. market ; Polyethylene containers -- Prestige : Geigy-Werbeabteilung ; Geigy: eine firma und ihre Produkte ; "Geigy forscht für morgen" ; Über Juckreiz und Kratzinstrumente ; Documenta Geigy: Goma ; Die Arbeit im chemischen Werk ; Geigy Catalyst ; Geigy heute. |
| 610 20 - SUBJECT ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | J.R. Geigy A.G. |
| 9 (RLIN) | 143604 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Commercial art |
| Geographic subdivision | Switzerland |
| General subdivision | History |
| Chronological subdivision | 20th century. |
| 9 (RLIN) | 143605 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising |
| Geographic subdivision | Switzerland |
| General subdivision | History |
| Chronological subdivision | 20th century. |
| 9 (RLIN) | 143606 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Janser, Andres. |
| 9 (RLIN) | 128089 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Junod, Barbara, |
| Dates associated with a name | 1967- |
| 9 (RLIN) | 143607 |
| 710 2# - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | Museum für Gestaltung Zürich. |
| 9 (RLIN) | 143608 |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY | |
| Display text | Online version: |
| Title | Corporate diversity. |
| Place, publisher, and date of publication | Baden : Lars Müller, c2009 |
| Record control number | (OCoLC)608583481 |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) | |
| a | |
| b | 02-06-13 |
| c | 02-06-13 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| -- | audmc |
| Operator's initials, OID (RLIN) | 02-06-13 |
| Cataloger's initials, CIN (RLIN) | m |
| First Date, FD (RLIN) | a |
| -- | - |
| -- | eng |
| -- | sz |
| -- | 0 |
| 945 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| g | 0 |
| i | 5144426 |
| j | 0 |
| l | audmc |
| o | - |
| p | 239.00 |
| q | - |
| r | - |
| s | - |
| t | 1 |
| u | 1 |
| v | 0 |
| w | 1 |
| x | 0 |
| y | i14905516 |
| z | 02-06-13 |
| Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | American University in Dubai | American University in Dubai | Main Collection | 2013-02-06 | 239.00 | 2 | 1 | NC 999.6 .S9 G44 2009 | 5144426 | 2023-11-17 | 2016-03-30 | 239.00 | 2015-07-25 | Books |