| 000 -LEADER | |
|---|---|
| fixed length control field | 04605cam a2200493 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | ocm42372738 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | AE-DuAU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20241127175429.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 981118s1999 nyu 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 98074536 |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER | |
| National bibliography number | GBA235489 |
| Source | bnb |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 1581150229 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781581150223 |
| 029 1# - (OCLC) | |
| OCLC library identifier | AU@ |
| System control number | 000021192907 |
| 029 1# - (OCLC) | |
| OCLC library identifier | NZ1 |
| System control number | 5421772 |
| 029 1# - (OCLC) | |
| OCLC library identifier | UNITY |
| System control number | 07599254X |
| 029 1# - (OCLC) | |
| OCLC library identifier | YDXCP |
| System control number | 100154768 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | <a href="(OCoLC)42372738">(OCoLC)42372738</a> |
| Canceled/invalid control number | (OCoLC)49872963 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Language of cataloging | eng |
| Transcribing agency | DLC |
| Modifying agency | BAKER |
| -- | BTCTA |
| -- | LVB |
| -- | YDXCP |
| -- | CCS |
| -- | OKN |
| -- | UAB |
| -- | OCLCF |
| -- | UKM |
| -- | B9K |
| -- | CNNWL |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | TSAA |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | NC 997 |
| Item number | .L633 1999 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | NC 997 .L633 1999 |
| 245 00 - TITLE STATEMENT | |
| Title | Looking closer |
| Number of part/section of a work | 3, |
| Name of part/section of a work | Classic writings on graphic design / |
| Statement of responsibility, etc | edited by Michael Bierut ... [et al.]. |
| 246 14 - VARYING FORM OF TITLE | |
| Title proper/short title | Looking closer three |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New York : |
| Name of publisher, distributor, etc | Allworth Press, |
| Date of publication, distribution, etc | c1999. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 283 p. ; |
| Dimensions | 25 cm. |
| 336 ## - CONTENT TYPE | |
| Content Type Term | text |
| Content Type Code | txt |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media Type Term | unmediated |
| Media Type Code | n |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier Type Term | volume |
| Carrier Type Code | nc |
| Source | rdacarrier |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Destruction of syntax-- imagination without strings-- words-in-freedom / F.T. Marinetti -- Program of the first working group of constructivists / Alexander Rodchenko and Varvara Stepanova -- New king of printing calls for new design / W.A. Dwiggins -- With twenty-five soldiers of lead I have conquered the world / Francis Meynell -- The new typography ; Typophoto / Laszlo Moholy-Nagy -- Our book / El Lissitzky -- What is new typography? / Walter Dexel -- I am type / Frederic W. Goudy -- Printing of today / Aldous Huxley -- The philosophy of modernism in typography / Douglas C. McMurtrie -- Outline of the art of advertising manifesto / Fortunato Depero -- New life in print / Jan Tschichold -- What pleases the modern man / Alexey Brodovitch -- What makes a magazine "modern"? / M.F. Agha -- The crystal goblet or printing should be invisible / Beatrice Warde -- Towards a universal type / Herbert Bayer -- Advertising art in the United States / Earnest Elmo Calkins -- Visual expression / Ashley Havinden -- Harsh words / T.M. Cleland -- A technique for dealing with artists / W.A. Dwiggings -- Art in industry / Water P. Paepcke -- Integration, the new discipline in design / Gyorgy Kepes -- What is a designer? / Alvin Lustig -- The designer and the client / Misha Black -- Tradition: cliché, prison or basis of growth? / Herbert Spencer -- Type is to read / William Golden -- What is new in American typography? / Herb Lubalin -- The new typography's expanding future / Ladislav Sutnar -- Visual environment of advertising / William Golden -- The typography of order / Emil Ruder -- Advertisement: ad vivum or ad hominem? / Paul and Ann Rand -- Concrete poetry / dom Sylvester Houedard -- Sometimes I play things I never heard myself / William Bernbach -- First things first / Ken Garland -- The responsibilities of the design profession / Herbert Spencer -- Education for visual design ; Visual/verbal rhetoric / Gui Bonsiepe -- Decline of the visual / Marshall McLuhan -- Typography is a grid / Anthony Froshaug -- Trademark design / Jay Doblin -- Here are some things we must do / Ken Garland -- Visual pop / George Melly -- Posters: advertisement, art, political artifact, commodity / Susan Sontag -- How can one make Swiss typography? / Wolfgang Weingart -- Some aspects of design from the perspective of a woman designer / Sheila Levrant de Bretteville -- Good design is good business / Thomas J. Watson, Jr. -- Edugraphology-- the myths of design and the design of myths / Victor Papanek -- This typeface is changing your life / Leslie Savan -- Lay in-- lay out / Piet Schreuders -- The age of plunder / Jon Savage -- Call for criticism / Massimo Vignelli. |
| 520 1# - SUMMARY, ETC. | |
| Summary, etc | "In manifestos, broadsides, articles, and conference papers, designers and design observers grapple with the critical issues of Modernism, commercialism, aesthetics, feminism, traditionalism versus progressivism, and social responsibility. These vibrant and seminal works build a framework through which to understand the growth of a visual practice that helped to define the look of everyday communication and life."--Jacket. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Commercial art. |
| 9 (RLIN) | 3783 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Graphic arts. |
| 9 (RLIN) | 3784 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Commercial art. |
| Source of heading or term | fast |
| 9 (RLIN) | 3783 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Graphic arts. |
| Source of heading or term | fast |
| 9 (RLIN) | 3784 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Bierut, Michael. |
| 9 (RLIN) | 1770 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Helfand, Jessica. |
| 9 (RLIN) | 3778 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Heller, Steven. |
| 9 (RLIN) | 1772 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Poynor, Rick. |
| 9 (RLIN) | 2554 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Item type | Books |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) | |
| a | 42376 |
| Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | American University in Dubai | American University in Dubai | Main Collection | 2016-03-20 | NC 997 .L633 1999 | 5124867 | 2023-11-17 | 2016-03-20 | Books |