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Advertising as multilingual communication / Helen Kelly-Holmes.
Publication details: Houndmills, Balsingstoke, Hampshire ; New York : Palgrave Macmillan, 2005.Description: xiv, 206 p. ; 23 cmContent type:- text
- unmediated
- volume
- 1403917256 :
- HF5823 .K346 2005
| Item type | Current library | Home library | Shelving location | Call number | Materials specified | Status | Barcode | |
|---|---|---|---|---|---|---|---|---|
Books
|
American University in Dubai | American University in Dubai | Main Collection | HF 5823 .K346 2005 (Browse shelf(Opens below)) | Copy Type:01 - Books | Available | 680157 |
Browsing American University in Dubai shelves, Shelving location: Main Collection Close shelf browser (Hides shelf browser)
| HF 5823 .J48 2012 Advertising management / | HF 5823 .J7172 2004 Fables, fashions, and facts about advertising : a study of 28 enduring myths / | HF 5823 .J719 1995 When ads work : new proof that advertising triggers sales / | HF 5823 .K346 2005 Advertising as multilingual communication / | HF 5823 .K38 2013 Strategic thinking for advertising creatives / | HF 5823 .K45 1986 Otto Kleppner's Advertising procedure / | HF 5823 .K45 1999 Kleppner's advertising procedure / |
Includes bibliographical references (p. 193-202) and index.
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