Image from Google Jackets
Normal view MARC view

Managing technological innovation / John E. Ettlie.

By: Publication details: New York ; Chichester, [England] : John Wiley, 2000.Description: viii, 381 p. : ill. ; 26 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 047131546X ((pbk.: acidfree paper))
Subject(s):
Contents:
Getting Started with Innovation -- Technological Innovation -- The Innovation Process -- Theories of Innovation -- Planning Innovation -- Strategy and Innovation -- R&D Management -- Economic Justification and Innovation -- New Products, New Processes -- New Products -- Operations Strategy & Innovation -- Process Innovation -- Managing Future Technologies -- Public Policy -- Globalizing Change -- Managing Future Technologies.
Summary: To a great extent, a company's ability to compete in today's global economy is measured by how well it adopts and integrates important technologies. Organized around the technological innovation life-cycle, this important new book shows managers how to create and implement effective plans for managing crucial emerging and future technological innovations. John Ettlie provides a detailed anatomy of the innovation process, presents guidelines for innovation planning, and develops a blueprint for managing future technologies.

Includes bibliographical references and index.

Getting Started with Innovation -- Technological Innovation -- The Innovation Process -- Theories of Innovation -- Planning Innovation -- Strategy and Innovation -- R&D Management -- Economic Justification and Innovation -- New Products, New Processes -- New Products -- Operations Strategy & Innovation -- Process Innovation -- Managing Future Technologies -- Public Policy -- Globalizing Change -- Managing Future Technologies.

To a great extent, a company's ability to compete in today's global economy is measured by how well it adopts and integrates important technologies. Organized around the technological innovation life-cycle, this important new book shows managers how to create and implement effective plans for managing crucial emerging and future technological innovations. John Ettlie provides a detailed anatomy of the innovation process, presents guidelines for innovation planning, and develops a blueprint for managing future technologies.

There are no comments on this title.

to post a comment.
  • Monday - Friday
  • 8:00 AM - 5:00 PM
  • Saturday - Sunday
  • Closed
  • Phone: +971 431 83183
  • Email: Library@aud.edu
  • Address: Sheikh Zayed Road -- P.O. Box 28282, Dubai, AE
  • Map & Directions