Item type | Current library | Home library | Shelving location | Call number | Materials specified | Status | Barcode | |
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American University in Dubai | American University in Dubai | Main Collection | HF 5821 .C76 2004 (Browse shelf(Opens below)) | Copy Type:01 - Books | Available | 695205 |
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HF 5821 .B85 2003 Behind the scenes in advertising (mark III) : brands, business and beyond / | HF 5821 .B89 1997 Buy this book : studies in advertising and consumption / | HF 5821 .C74 2012 The creative austerity in today's advertising / | HF 5821 .C76 2004 Advertising myths : the strange half-lives of images and commodities / | HF 5821 .E8 1988 Production and Creativity in Advertising. | HF 5821 .G87 2006 Humor in advertising : a comprehensive analysis / | HF 5821 .K37 2012 Bakhtin and 'interactive' advertising : a conceptual investigation of advertising communication / |
Includes bibliographical references (p. [137]-147) and index.
Images, commodities and compulsions : consumption controversies of the nineteenth century -- Advertising as site of contestation : criticisms, controversy and regulation -- Advertising agencies: commercial reproduction and the management of belief -- Animating images : advertisements, texts, commodities -- Advertising reconsidered.
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