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Business marketing : connecting strategy, relationships, and learning / F. Robert Dwyer, John F. Tanner, Jr.
Publication details: Boston : McGraw-Hill Irwin, c2009.Edition: 4th edDescription: xxv, 678 p. : ill. ; 27 cmContent type:- text
- unmediated
- volume
- 9780073529905 (hbk.) :
- 0073529907 :
- HF5415 .D92 2009
| Item type | Current library | Home library | Shelving location | Call number | Materials specified | Status | Barcode | |
|---|---|---|---|---|---|---|---|---|
Books
|
American University in Dubai | American University in Dubai | Main Collection | HF 5415 .D92 2009 (Browse shelf(Opens below)) | Copy Type:01 - Books | Available | 602719 |
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| HF 5415 .D65 1970 Analysis for marketing decisions | HF 5415 .D747 2004 The Art and Science of Marketing : marketing for marketing managers / | HF 5415 .D747 2004 The art and science of marketing : marketing for marketing managers / | HF 5415 .D92 2009 Business marketing : connecting strategy, relationships, and learning / | HF 5415 .E5 1985 Marketing : 2nd ed.. | HF 5415 .E575 1970 Marketing for profit. | HF 5415 .E88 1997a Marketing / |
Includes bibliographical references (p. 653-661) and index.
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