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Guerrilla marketing for job hunters 2.0 : 1,001 unconventional tips, tricks, and tactics for landing your dream job / Jay Conrad Levinson, David E. Perry.

By: Contributor(s): Publication details: Hoboken, N.J. : John Wiley & Sons, c2009.Description: xxxiii, 331 p. : ill. ; 23 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9780470455845 (pbk.) :
  • 0470455845 (pbk.) :
Subject(s): LOC classification:
  • HF5382.7 .L4653 2009
Contents:
Why you need to become a guerrilla job-hunter : the new global America -- Your guerrilla mind. Personal branding guerrilla style : shape up your brand with attitude ; Your guerrilla job-hunting strategy : think like a general : work like a sergeant ; Your research plan : research : the guerrilla's competitive edge -- Weapons that make you a guerrilla. Resume writing and cover letter boot camp : how to overhaul your personal marketing materials ; Twenty-first century digital weapons : if you build it, they will come for you-- ; Recruiternomics 2.0 : how to work your job search commandos Tactics that make you a guerrilla. Guerrilla networking : a radical approach ; Fearless warm calling : a fresh alternative ; Creative ways to find a job : breakthrough strategies -- Your guerrilla job-hunting campaign. 3 sample campaigns : the force multiplier effect in action ; Hand-to-hand combat : winning the face-to-face interview ; Negotiating the deal : how to bargain with confidence ; Ready aye ready -- Appendix 1. Call logs -- Appendix 2. eXtreme Makeover resume samples -- Appendix 3. Compensation list.

Includes index.

Why you need to become a guerrilla job-hunter : the new global America -- Your guerrilla mind. Personal branding guerrilla style : shape up your brand with attitude ; Your guerrilla job-hunting strategy : think like a general : work like a sergeant ; Your research plan : research : the guerrilla's competitive edge -- Weapons that make you a guerrilla. Resume writing and cover letter boot camp : how to overhaul your personal marketing materials ; Twenty-first century digital weapons : if you build it, they will come for you-- ; Recruiternomics 2.0 : how to work your job search commandos Tactics that make you a guerrilla. Guerrilla networking : a radical approach ; Fearless warm calling : a fresh alternative ; Creative ways to find a job : breakthrough strategies -- Your guerrilla job-hunting campaign. 3 sample campaigns : the force multiplier effect in action ; Hand-to-hand combat : winning the face-to-face interview ; Negotiating the deal : how to bargain with confidence ; Ready aye ready -- Appendix 1. Call logs -- Appendix 2. eXtreme Makeover resume samples -- Appendix 3. Compensation list.

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