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International marketing strategy : analysis, development and implementation.

By: Contributor(s): Publication details: London : Cengage Learning, c2008.Edition: 5th ed. / Isobel Doole, Robin LoweDescription: xxiv, 462 p. : col. ill., maps ; 28 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781844807635 (pbk.) :
  • 1844807630 (pbk.) :
Subject(s): LOC classification:
  • HF1416 .P49 2008
Holdings
Item type Current library Home library Shelving location Call number Materials specified Status Barcode
Books Books American University in Dubai American University in Dubai Main Collection HF 1416 .P49 2008 (Browse shelf(Opens below)) Copy Type:01 - Books Book Cart:17 - Display Available 5001892

Previous ed.: 2004.

Includes bibliographical references and index.

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