Packaging [videorecording] : the science of temptation / Learning Seed.

Contributor(s):

Learning Seed Company

Publisher number: 25101 | Learning Seed CoPublication details: Lake Zurich, Ill. : Learning Seed Co., 2001.Description: 1 videodisc (20 min.) : sd., col. ; 4 3/4 in. + 1 study guide (16 p. ; 18 cm.)ISBN:

0917159152

Other title:

Science of temptation

Subject(s):

Summary: Discusses the use of packaging as a marketing tool to distinguish products and influence consumers' perceptions of them.

Holdings
Item type	Current library	Home library	Shelving location	Call number	Materials specified	Status	Barcode
DVDs	American University in Dubai	American University in Dubai	AUDIO & DVD Collection	DVD HF 5770 .P32 2001 (Browse shelf(Opens below))	Copy Type:33 - DVD	Available	47427

Discusses the use of packaging as a marketing tool to distinguish products and influence consumers' perceptions of them.

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Packaging [videorecording] : the science of temptation / Learning Seed.

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