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Global marketing : foreign entry, local marketing, & global management / Johny K. Johansson.
Publication details: Boston : McGraw-Hill Irwin, c2009.Edition: 5th edDescription: xix, 662 p. : ill. ; 29 cmContent type:- text
- unmediated
- volume
- 9780071263627 (alk. paper)
- 0071263624 (alk. paper)
- HF1416 .J63 2009
| Item type | Current library | Home library | Collection | Shelving location | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|---|---|
Books
|
American University in Dubai | American University in Dubai | Non-fiction | Main Collection | HF 1416 .J63 2009 (Browse shelf(Opens below)) | Available | 51423 |
Browsing American University in Dubai shelves, Shelving location: Main Collection Close shelf browser (Hides shelf browser)
| HF 1416 .I53 2012 Interdisciplinary approaches to product design, innovation, & branding in international marketing / | HF 1416 .I575 2014 International marketing / | HF 1416 .I617 1998 International marketing and export management / | HF 1416 .J63 2009 Global marketing : foreign entry, local marketing, & global management / | HF1416.K44 2013 C1 Global marketing management / | HF1416.K44 2013 C2 Global marketing management / | HF 1416 .K443 2013 Global marketing / |
Includes bibliographical references and indexes.
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