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The fundamentals of branding / Melissa Davis.

By: Series: AVA academiaPublication details: Lausanne : AVA Academia, c2009.Description: 183 p. : ill. (chiefly col.), ports. ; 23 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9782940373987 (pbk.)
  • 2940373981 (pbk.)
Subject(s): Additional physical formats: Also published in electronic format :: No titleLOC classification:
  • HF5415.1255 .D38 2009
Holdings
Item type Current library Home library Shelving location Call number Status Barcode
Books Books American University in Dubai American University in Dubai Main Collection HF 5415.1255 .D38 2009 (Browse shelf(Opens below)) Available 5006995

Includes bibliographical references (p. 184).

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