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The art of immersion : how the digital generation is remaking Hollywood, Madison Avenue, and the way we tell stories / Frank Rose.
Publication details: New York : W.W. Norton & Co., c2011.Edition: 1st edDescription: 354 p. ; 22 cmContent type:- text
- unmediated
- volume
- 9780393076011 :
- 0393076016 :
- HD9696.8.A2 R67 2011
Contents:
The dyslexic storyteller -- Fear of fiction -- Deeper -- Control -- Forking paths -- Open worlds -- The hive mind and the mystery box -- Television: the game -- Twitter and nothingness -- This is your brand on YouTube -- The one-armed bandit -- The emotion engine -- How to build a universe that doesn't fall apart.
| Item type | Current library | Home library | Shelving location | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|---|
Books
|
American University in Dubai | American University in Dubai | Main Collection | HD 9696.8 .A2 R67 2011 (Browse shelf(Opens below)) | Available | 5043286 |
Browsing American University in Dubai shelves, Shelving location: Main Collection Close shelf browser (Hides shelf browser)
| HD 9696.63 .U64 M537 1998 The Microsoft file : the case against Bill Gates / | HD 9696.67 .A2 V66 2011 Multi-national and intercultural services organisations and the integration in front of global clients / | HD 9696.8 .A2 C64 1999 Net profit : how to invest and compete in the real world of Internet business / | HD 9696.8 .A2 R67 2011 The art of immersion : how the digital generation is remaking Hollywood, Madison Avenue, and the way we tell stories / | HD 9696.8 .A2 R67 2012 The art of immersion : how the digital generation is remaking Hollywood, Madison Avenue, and the way we tell stories / | HD 9696.8 .U62 A78 2012 Digital wars : Apple, Google, Microsoft and the battle for the Internet / | HD 9696.8 .U62 C37 2002 Dot.con : the greatest story ever sold / |
Includes bibliographical references (p. [321]-333) and index.
The dyslexic storyteller -- Fear of fiction -- Deeper -- Control -- Forking paths -- Open worlds -- The hive mind and the mystery box -- Television: the game -- Twitter and nothingness -- This is your brand on YouTube -- The one-armed bandit -- The emotion engine -- How to build a universe that doesn't fall apart.
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