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Strategic communications planning : for effective public relations and marketing / Laurie J. Wilson, Joseph D. Ogden.

By: Contributor(s): Publication details: Dubuque, Iowa : Kendall/Hunt Pub., c2008.Edition: 5th edDescription: xvii, 266 p. : ill. ; 26 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9780757548871 :
  • 0757548873 :
Subject(s): LOC classification:
  • HD30.3 .W55 2008
Holdings
Item type Current library Home library Shelving location Call number Status Barcode
Books Books American University in Dubai American University in Dubai Main Collection HD 30.3 .W55 2008 (Browse shelf(Opens below)) Available 5084730

Previous ed.: 2004.

Includes bibliographical references and index.

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