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Behind the scenes in advertising (mark III) : brands, business and beyond / Jeremy Bullmore.
Publication details: Henley-on-Thames : World Advertising Research Centre, 2003.Edition: 3rd edDescription: ix, 309 p. : ill. ; 25 cmContent type:- text
- unmediated
- volume
- 1841161322
- 9781841161327
- More bull more [Cover title]
- HF5821 .B85 2003
| Item type | Current library | Home library | Shelving location | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|---|
Books
|
American University in Dubai | American University in Dubai | Main Collection | HF 5821 .B85 2003 (Browse shelf(Opens below)) | Available | 5142437 |
Browsing American University in Dubai shelves, Shelving location: Main Collection Close shelf browser (Hides shelf browser)
| HF 5821 .B53 1995 Strategy in advertising : matching media and messages to markets and motivations / | HF 5821 .B53 1995 Strategy in advertising : matching media and messages to markets and motivations / | HF 5821 .B62 2013 Contemporary advertising and integrated marketing communications / | HF 5821 .B85 2003 Behind the scenes in advertising (mark III) : brands, business and beyond / | HF 5821 .B89 1997 Buy this book : studies in advertising and consumption / | HF 5821 .C74 2012 The creative austerity in today's advertising / | HF 5821 .C76 2004 Advertising myths : the strange half-lives of images and commodities / |
"More bull more"--Cover.
"Revised 3rd edition."
Includes bibliographical references and index.
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