TY - BOOK AU - Kelly-Holmes,Helen TI - Advertising as multilingual communication SN - 1403917256 : AV - HF5823 .K346 2005 PY - 2005/// CY - Houndmills, Balsingstoke, Hampshire, New York PB - Palgrave Macmillan KW - Advertising KW - Language KW - Multilingualism KW - Economic aspects KW - Multiculturalism KW - Intercultural communication N1 - Includes bibliographical references (p. 193-202) and index ER -