TY  - BOOK
AU  - Raynor,Michael E.
TI  - The strategy paradox: why committing to success leads to failure, and what to do about it 
SN  - 9780385516228 :
AV  - HD30.28 .R384 2007
PY  - 2007///
CY  - New York, NY
PB  - Random House/Currency Doubleday
KW  - Strategic planning
KW  - Uncertainty
KW  - Risk management
N1  - Includes bibliographical references and index; What strategy paradox? -- The best laid plans -- Who dares wins, or loses -- The limits of adaptability -- The limits of forecasting -- It's about time -- Making choices versus creating options -- Strategic flexibility -- What if?? -- Preparing for the unpredictable -- Reinventing strategy
ER  -