TY  - BOOK
AU  - Doole,Isobel
AU  - Lowe,Robin
TI  - International marketing strategy: analysis, development and implementation
SN  - 9781844807635 (pbk.) :
AV  - HF1416 .P49 2008
PY  - 2008///
CY  - London
PB  - Cengage Learning
KW  - Export marketing
KW  - Management
KW  - Case studies
N1  - Previous ed.: 2004; Includes bibliographical references and index
ER  -