TY - BOOK AU - Brinkley,Alan TI - The publisher: Henry Luce and his American century SN - 9780679414445 : AV - PN4874.L76 B75 2010 PY - 2010/// CY - New York PB - Alfred A. Knopf KW - Luce, Henry Robinson, KW - Journalists KW - United States KW - Biography KW - Publishers and publishing KW - Periodicals KW - Publishing KW - History KW - 20th century N1 - Includes bibliographical references (p. [461]-502) and index; Americans abroad -- The striver -- Big man -- "The paper" -- "Time : the weekly news-magazine" -- Empire builder -- "Time marches on" -- "Life begins" -- Man of the world -- Time Inc. goes to war -- Losing China -- Cold warriors -- National purpose -- Letting go N2 - Acclaimed historian Alan Brinkley gives us a sharply realized portrait of Henry Luce, arguably the most important publisher of the twentieth century. As the founder of "Time," "Fortune, "and "Life "magazines, Luce changed the way we consume news and the way we understand our world ER -