TY - BOOK AU - Walter,Richard TI - Essentials of screenwriting: the art, craft, and business of film and television writing SN - 9780452296275 (pbk.) : AV - PN1996 .W245 2010 PY - 2010/// CY - New York, N.Y. PB - Plume KW - Motion picture authorship KW - Motion picture plays KW - Technique KW - Television authorship KW - Television plays N1 - Includes material previously published in Screenwriting and The whole picture; Includes bibliographical references; Introduction -- Art. Seven naughty words -- Audience: the status of the observer -- The personal screenplay -- Creative choices : idea, story, theme, and identity -- Conflict : violence and sex -- Illusion : real versus reel -- Story : tale assembly -- Character -- Dialogue -- Action and setting -- Format -- Feedback : notes on notes -- Craft. The writing habit -- Emotion -- Crazy art -- Business. Cooperation and collaboration -- Script sales strategies -- The whole picture ER -