TY - BOOK AU - Magretta,Joan AU - Stone,Nan Dundes TI - What management is: how it works and why it's everyone's business SN - 9780743203180 : AV - HD31 .M28165 2002 PY - 2002/// CY - New York PB - Free Press KW - Management KW - Industrial management N1 - Includes bibliographical references (p. [223]-232) and index; Introduction: The Universal Discipline -- Design: Why People Work Together and How -- Value Creation: From the Outside In -- Business Models: Converting Insight to Enterprise -- Strategy: The Logic of Superior Performance -- Organization: Where to Draw the Lines -- Execution: Making It Happen -- Facing Reality: Which Numbers Matter and Why -- The Real Bottom Line: Mission and Measures -- Betting on the Future: Innovation and Uncertainty -- Delivering Results: First, You Focus -- Managing People: Which Values Matter and Why ER -