TY  - BOOK
AU  - Flynn,Nancy
TI  - The social media handbook: policies and best practices to effectively manage your organization's social media presence, posts, and potential risks 
SN  - 9781118084625 :
AV  - HM742 .F58 2012
PY  - 2012///
CY  - San Francisco
PB  - Pfeiffer
KW  - Social media
KW  - Economic aspects
N1  - Includes bibliographical references (p. 337-346) and index; Why every organization needs a social media policy and compliance management program -- Social media and the law: what every organization needs to know about legal compliance -- Social networking creates legal evidence: how to manage records and e-discovery compliantly -- Regulatory compliance: government and industry watchdogs keep an eye on the social web -- Privacy, security, and social media: what every employee, and user, should know -- Blog risks and compliance rules -- Mobile devices drive social media risks -- Seven-step action plan for successful social media policy and compliance management -- Conduct a social media policy audit -- Writing effective social media policies -- Content rules are critical to compliance -- Enforce policy compliance with education -- Reputation management: responding to and recovering from a social networking nightmare -- Sample policies: social media, blogs, and related AUPs -- Glossary of social media, legal, regulatory, and technology terms
ER  -