TY - BOOK AU - Block,Mervin TI - Writing broadcast news: shorter, sharper, stronger : a professional handbook SN - 9781608714179 : AV - PN4784.B75 B56 2011 PY - 2011/// CY - Washington, D.C. PB - CQ Press KW - Broadcast journalism KW - Authorship KW - Report writing N1 - Originally published: Chicago : Bonus Books, 1987; Includes bibliographical references and index; Rules-- Dozen deadly don'ts -- Mistakes that mar scripts -- Venial sins -- Words that hurt copy -- Top tips of the trade -- 40 pointers that lead to better scripts -- Style-- Writing well with Orwell -- What style is- and isn't -- Lead-ins, lead-outs, tags, teases, voice-overs -- How to get a handle on them -- Attribution : Says who? -- How to quote people and attribute facts -- Words, Part I : Put in a good word -- Find the right word at the write time -- Words, Part II : No Journalese, please -- How to write plainly and clearly for stronger scripts -- After Math -- How to deal with numbers -- Bad news -- Characterizing news is bad- and tips for sports and weather scripts -- Noosepapers (and when they eat their words)-- On the dangers of fishing for a fast fact in a print story -- Best practices. Rewriting -- If you find time, rewrite -- My least worst -- Scripts written by the author -- Your turn -- Test your skills by writing scripts about the stories in this chapter -- All else -- The author discusses writing in Q-and-A with the author. ER -