TY  - BOOK
AU  - King,Richard
TI  - How soon is now?: the madmen and mavericks who made independent music, 1975-2005 
SN  - 9780571243907 (pbk.) :
AV  - ML3790 .K456 2012
PY  - 2012///
CY  - London
PB  - Faber and Faber
KW  - Music trade
KW  - Great Britain
KW  - History
KW  - 20th century
KW  - Alternative rock music
KW  - History and criticism
N1  - Includes bibliographical references and index
N2  - "One of the most tangible aftershocks of punk was its urgency to prompt individuals into action. Document your reality: do it yourself. From this, a generation was inspired and, with often zero financial planning or business sense, in bedrooms, garages and sheds, labels such as Factory, Rough Trade, Mute, 4AD, Beggars Banquet, Warp, Creation and Domino began, shifting the musical landscape and trading on an ethos and identity no brand consultant would now dare dream of. Musicians were encouraged to do whatever the hell they wanted and damn the consequences. From humble beginnings, some of our most influential artists were allowed to thrive: Orange Juice, New Order, Cocteau Twins, Depeche Mode, Happy Mondays, The Smiths, Sonic Youth, Primal Scream, My Bloody Valentine, Aphex Twin, Autechre, Teenage Fanclub, Broadcast, The White Stripes, Franz Ferdinand, and Arctic Monkeys, to name but a handful."--Publisher
ER  -