TY  - BOOK
AU  - Center,Allen H.
TI  - Public relations practices: managerial case studies and problems 
SN  - 9780133127645
AV  - MCOM331 
PY  - 2014///
CY  - Boston
PB  - Pearson
KW  - Public relations
KW  - Case studies
KW  - fast
N1  - Includes index; Includes bibliographical references and index; The purposes of public relations -- How public relations deals with problems and opportunities -- Employee relations -- Community relations -- Investor relations -- Consumer relations -- Media relations -- Public issue campaigns and debates -- Crisis management -- Standards, ethics, and values
ER  -