TY - BOOK AU - Issenberg,Sasha TI - The victory lab: the secret science of winning campaigns SN - 9780307954800 AV - JK 2281 .I77 2013 PY - 2013///] CY - New York PB - Broadway Books KW - Internet in political campaigns KW - United States KW - Political campaigns KW - Technological innovations KW - Psychological aspects KW - Politics and Government KW - ukslc N1 - Includes bibliographical references (pages 357-372) and index ER -