TY  - BOOK
AU  - Creveling,Clyde M.
AU  - Hambleton,Lynne
AU  - McCarthy,Burke
TI  - Six sigma for marketing processes: an overview for marketing executives, leaders, and managers 
SN  - 9780131990081 (hardcover)
AV  - HF5415.13.C74 2006 
PY  - 2006///
CY  - Upper Saddle River, N.J.
PB  - Prentice Hall
KW  - Marketing
KW  - Management
KW  - Quality control
KW  - Six sigma (Quality control standard)
N1  - Includes index
ER  -