TY - BOOK AU - Vinod,Niran TI - How to...build it: grow your own brand SN - 9781529940534 (paperback) AV - HF5386 .B875 2020 PY - 2024/// CY - London PB - Merky Books KW - Success in business KW - Reputation KW - Branding (Marketing) KW - Succ�es dans les affaires KW - R�eputation KW - Strat�egie de marque KW - branding KW - aat N1 - Originally published: 2020; Includes bibliographical references ER -