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Marketing management / Philip Kotler. by Series: Prentice Hall international series in marketing
Edition: Millennium ed.
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2000
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.13 .K64 2000.
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Creating stores on the web / Ben Sawyer, Dave Greely, Joe Cataudella. by
Edition: 2nd ed.
Publication details: Berkeley, CA : Peachpit Press, c2000
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5429.12 .C38 2000.
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Dan Janal's guide to marketing on the Internet : getting people to visit, buy, and become customers for life / Daniel S. Janal. by
Publication details: New York : John Wiley, c2000
Other title:
  • Guide to marketing on the Internet
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.1265 .J358 2000.
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Firebrands : building brand loyalty in the Internet age / Michael Moon with Doug Millison. by
Publication details: Berkeley, Calif. : Osborne/McGraw-Hill, 2000
Availability: Items available for loan: American University in Dubai (1)Call number: HF 6161 .B4 M66 2000.
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Handbook of services marketing & management / Teresa A. Swartz, Dawn Iacobucci, editors. by
Publication details: Thousand Oaks : Sage Publications, c2000
Other title:
  • Handbook of services marketing and management
Availability: Items available for loan: American University in Dubai (1)Call number: HD 9980.5 .H36 2000.
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The birth of Internet marketing communications / Dan Steinbock. by
Publication details: Westport, Conn. : Quorum, 2000
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.1265 .S735 2000.
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B2B : how to build a profitable e-commerce strategy / Michael J. Cunningham. by
Publication details: Cambridge, Mass. : Perseus Pub., c2001
Other title:
  • How to build a profitable e-commerce strategy
  • B to B
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5548.32 .C85 2001.
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Net results.2 : best practices for web marketing / Rick E. Bruner... [et al.] by
Publication details: Indianapolis, Ind. : New Riders, 2001
Other title:
  • Net results dot two
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.1265 .N48 2001.
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Strategic marketing / David W. Cravens. by Series: Irwin/McGraw-Hill series in marketing
Edition: 6th ed.
Publication details: Boston : Irwin/McGraw-Hill, 2000
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.135 .C72 2000.
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Writing the new economy : the ultimate e-business library / John Middleton. by
Edition: 1st published 2000 by Capstone Publishing, Inc.
Publication details: Milford, CT : Capstone Publishing, Inc., 2000
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5548.32 .M53 2000.
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Essentials of marketing research / V. Kumar, David A. Aaker, George S. Day. by
Edition: 2nd ed.
Publication details: New York : Wiley, c2002
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.2 .K86 2002.
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