Normal view
MARC view
Inside Steve's brain / by Leander Kahney.
Publication details: New York : Portfolio, 2009.Edition: Expanded edDescription: 310 p. ; 19cmContent type:- text
- unmediated
- volume
- 9781591842972 :
- 1591842972 :
- HD9696.2.U62 J636 2009
Contents:
Focus : how saying "no" saved apple -- Despotism : Apple's one man focus group -- Perfectionism : product design and the pursuit of excellence -- Elitism : hire only "A" players, fire the bozos -- Passion : putting a ding in the universe -- Inventive spirit : where does the innovation come from? -- Case study : how it all came together with the iPod -- Total control : the whole widget -- Steve Jobs's battle with cancer.
| Item type | Current library | Home library | Shelving location | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|---|
Books
|
American University in Dubai | American University in Dubai | Main Collection | HD 9696.2 .U62 J636 2009 (Browse shelf(Opens below)) | Available | 5040751 |
Includes bibliographical references and index.
Focus : how saying "no" saved apple -- Despotism : Apple's one man focus group -- Perfectionism : product design and the pursuit of excellence -- Elitism : hire only "A" players, fire the bozos -- Passion : putting a ding in the universe -- Inventive spirit : where does the innovation come from? -- Case study : how it all came together with the iPod -- Total control : the whole widget -- Steve Jobs's battle with cancer.
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