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		Image from Google Jackets	Marketing to leading-edge baby boomers / Brent Green. by Green, Brent Publication details: Lincoln, NE : Writers Advantage, c2003 Other title: Baby boomers Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.127 .G74 2003. Place hold Save to lists
		Image from Google Jackets	The affluent consumer : marketing and selling the luxury lifestyle / Ronald D. Michman and Edward M. Mazze. by Michman, Ronald D Mazze, Edward M Publication details: Westport, Conn. : Praeger Publishers, 2006 Other title: The affluent consumer : marketing and selling the luxury lifestyle. Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.33 .U6 M53 2006. Place hold Save to lists
		Image from Google Jackets	Global marketing and advertising : understanding cultural paradoxes / Marieke de Mooij. by Mooij, Marieke K. de, 1943- Edition: 3rd ed. Publication details: Los Angeles : SAGE, c2010 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.127 .M66 2010. Place hold Save to lists
		Image from Google Jackets	Micromarketing : get big results by thinking and acting small / Greg Verdino. by Verdino, Greg Publication details: New York : McGraw-Hill, c2010 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415 .V377 2010. Place hold Save to lists
		Image from Google Jackets	How cool brands stay hot : branding to generation Y / Joeri Van den Bergh and Mattias Behrer ; foreword by Gert Kerkstoel. by Bergh, Joeri van den, 1971- Behrer, Mattias Publication details: London ; Philadelphia : Kogan Page, 2011 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.332 .Y66 B47 2011. Lists: KOGAN PAGE . Place hold Save to lists
		Image from Google Jackets	Global marketing and advertising : understanding cultural paradoxes / Marieke de Mooij. by Mooij, Marieke K. de, 1943- Edition: Fourth Edition. Publication details: Thousand Oaks, CA : SAGE Publications, Inc., 2014 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.127 .M66 2014. Place hold Save to lists
		Image from Google Jackets	The Gen Z frequency : how brands tune in and build credibility / Gregg L Witt and Derek E Baird. by Witt, Gregg L [author.] Baird, Derek E [author.] Publisher: London, United Kingdom : KoganPage, 2018 Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415 .W58 2018. Lists: KOGAN PAGE . Place hold Save to lists
		Image from Google Jackets	Experiential marketing : a practical guide to interactive brand experiences / Shirra Smilansky. by Smilansky, Shaz [author.] Edition: Second Edition. Publisher: New York : Kogan Page, 2018Copyright date: 2009 Availability: Not available: American University in Dubai: Checked out (1). Lists: KOGAN PAGE . Place hold Save to lists
		Image from Google Jackets	Global marketing management / Warren J. Keegan and Naval K. Bhargava. by Keegan, Warren J [author.] Bhargava, Nalal K [author.] Series: Edition: 7th edition. Publisher: Delhi, India : Dorling Kindersley (India) Pvt. ; Pearson Education, 2011 Availability: Items available for loan: American University in Dubai (1)Call number: HF 1009.5 .K40 2011. Place hold Save to lists

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