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| 090 | _aHF 5415.13 .A23 2007 | ||
| 100 | 1 |
_aAaker, David A. _940829 |
|
| 245 | 1 | 0 | _aStrategic market management. |
| 250 |
_aNew ed. / _bDavid A. Aaker and Damien McLoughlin. |
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| 260 |
_aChichester, Eng. : _bWiley, _c2007. |
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| 263 | _a200701 | ||
| 300 |
_axiii, 322 p. : _bill.; _c23 cm. |
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| 336 |
_2rdacontent _atext _btxt |
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| 337 |
_2rdamedia _aunmediated _bn |
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| 338 |
_2rdacarrier _avolume _bnc |
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| 500 | _aPrevious ed.: Hoboken, N.J.: Wiley, 2005. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _xManagement. _9106390 |
|
| 650 | 0 |
_aStrategic planning. _9106393 |
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| 852 |
_9p78.10 _y09-30-2007 |
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