| 000 | 02609cam a22003854a 4500 | ||
|---|---|---|---|
| 001 | ocm11988790 | ||
| 003 | AE-DuAU | ||
| 005 | 20241127170258.0 | ||
| 008 | 000428s2001 nyua b 001 0 eng | ||
| 010 | _a 00033003 | ||
| 020 | _a0471197084 (cloth : alk. paper): | ||
| 040 |
_aDLC _cDLC _dDLC |
||
| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHD30.28 _b.P674 2001 |
| 090 | _aHD 30.28 .P674 2001 | ||
| 245 | 0 | 4 |
_aThe portable MBA in strategy / _cedited by Liam Fahey and Robert M. Randall. |
| 250 | _a2nd ed. | ||
| 260 |
_aNew York, NY : _bWiley, _cc2001. |
||
| 300 |
_axvii, 414 p. : _bill. ; _c26 cm. |
||
| 336 |
_2rdacontent _atext _btxt |
||
| 337 |
_2rdamedia _aunmediated _bn |
||
| 338 |
_2rdacarrier _avolume _bnc |
||
| 440 | 4 |
_aThe portable MBA series _9118275 |
|
| 504 | _aIncludes bibliographical references and index. | ||
| 505 | 0 | _aStrategy: winning in the marketplace -- Managing marketplace strategy -- Corporate strategy: managing a set of businesses -- Business unit strategy: the quest for competitive advantage -- Competing across locations: enhancing competitive advantage through a global strategy -- Strategy for the small business -- Digital strategy -- Political strategy: managing the political and social environment -- Strategy inputs: analyzing the external and internal environments -- Mapping the business landscape -- Macroenvironmental analysis: understanding the environment outside the industry -- A strategic assessment of an organization's assets -- Creating and leveraging core competencies -- Strategy making: identifying and evaluating strategic alternatives -- Identifying and developing strategy alternatives -- Evaluating strategy alternatives -- Making strategic change: linking strategy and action -- Strategic change: how to realign the organization to implement strategy -- Strategic change: Reconfiguring operational processes to implement strategy -- Strategic change: managing strategy making through planning and adminstrative systems -- Strategic change: devising a contect-sensitive approach to implementation -- There is no universal strategy formula. | |
| 650 | 0 |
_aStrategic planning. _9118276 |
|
| 650 | 0 |
_aBusiness planning. _9118277 |
|
| 700 | 1 |
_aFahey, Liam, _d1951- _973446 |
|
| 700 | 1 |
_aRandall, Robert M., _d1940- _9118278 |
|
| 852 | _y02-25-2008 | ||
| 907 |
_a21451 _b08-12-10 _c08-06-10 |
||
| 942 |
_cBOOK _00 |
||
| 998 |
_aaudmc _b02-25-08 _cm _da _e- _feng _gnyu _h4 |
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| 945 |
_g0 _i49913 _j0 _laudmc _nCopy Type:01 - Books _o- _p0.00 _q- _r- _s- _t1 _u0 _v0 _w0 _x0 _yi1028400x _z08-06-10 |
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| 999 |
_c21451 _d21451 |
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