000 01118cam a22003014a 4500
001 ocm13727127
003 AE-DuAU
005 20241127170436.0
008 040922s2004 enka 000 0 eng
010 _a 2004059999
020 _a0273687867 (pbk.) :
_cAED 100
050 0 0 _aHF5415.13
_b.K58 2004
090 _aHF 5415.13 .K58 2004
100 1 _aKnight, Peter,
_d1961-
_9125303
245 1 4 _aThe highly effective marketing plan /
_cPeter Knight.
260 _aLondon, UK ;
_aNew York, NY :
_bPearson/Prentice Hall Business,
_c2004.
300 _avii, 168 p. :
_bill. ;
_c24 cm.
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
650 0 _aMarketing
_xPlanning.
_9125305
650 0 _aMarketing
_xManagement.
_9125307
852 _y03-29-2009
907 _a22137
_b08-06-10
_c08-06-10
942 _cBOOK
_03
998 _aaudmc
_b03-29-09
_cm
_da
_e-
_feng
_genk
_h4
945 _g0
_i50676
_j0
_laudmc
_nCopy Type:01 - Books
_o-
_p0.00
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_r-
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_t1
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_v1
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_x0
_yi10291799
_z08-06-10
999 _c22137
_d22137