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001 2004062108
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005 20241127170636.0
008 041103s2005 pau b 001 0 eng
010 _a 2004062108
020 _a9781592131433 (hbk.) :
_c63.50
020 _a1592131433 (hbk.) :
_c63.50
040 _aDLC
_cDLC
_dDLC
042 _apcc
050 0 0 _aHM1272
_b.K73 2005
069 _a09193655
090 _aHM 1272 .K73 2005
090 _aHM 1272 .K73 2005
100 1 _aKraidy, Marwan,
_d1972-
_990963
245 1 0 _aHybridity, or the cultural logic of globalization /
_cMarwan M. Kraidy.
246 3 0 _aCultural logic of globalization
260 _aPhiladelphia, PA :
_bTemple University Press,
_c2005.
300 _axiv, 226 p. ;
_c24 cm.
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
504 _aIncludes bibliographical references (p. 177-210) and index.
530 _a"Also available as e-book through the library catalog and on-campus for AUD community only."
505 0 _a1. Cultural Hybridity and International Communication -- 2. Scenarios of Global Culture -- 3. The Trails and Tales of Hybridity -- 4. Corporate Transculturalism -- 5. The Cultural and Political Economies of Hybrid Media Texts -- 6. Structure, Reception, and Identity: On Arab-Western Dialogism -- 7. Hybridity without Guarantees: Toward Critical Transculturalism.
650 0 _aHybridity (Social sciences)
_990965
650 0 _aHybridity (Social sciences)
_vCase studies.
_990967
650 0 _aCommunication, International.
_990968
852 _9p63.50
_y01-06-2009
907 _a22932
_b08-06-10
_c08-06-10
942 _cBOOK
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