000 01477cam a22004214a 4500
001 2009007221
003 AE-DuAU
005 20241127170753.0
008 090224s2010 maua b 001 0 eng
010 _a 2009007221
020 _a9780135045596 :
_c108.00
020 _a0135045592 :
_c108.00
050 0 0 _aTX911.3.M3
_bK68 2010
069 _a09507044
090 _aTX 911.3 .M3 K68 2010
090 _aTX 911.3 .M3 K68 2010
100 1 _aKotler, Philip.
_997842
245 1 0 _aMarketing for hospitality and tourism /
_cPhilip Kotler, John T. Bowen, James C. Makens.
250 _a5th ed.
260 _aBoston :
_bPrentice Hall,
_cc2010.
300 _axxiii, 683 p. :
_bill. (chiefly col.) ;
_c29 cm.
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
504 _aIncludes bibliographical references and index.
650 0 _aHospitality industry
_xMarketing.
_9204871
650 0 _aTourism
_xMarketing.
_997846
700 1 _aBowen, John T.
_997847
700 1 _aMakens, James C.
_972437
852 _9p108.00
_y06-28-2009
907 _a23448
_b08-06-10
_c08-06-10
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