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010 _a 2009929619
020 _a9780495570080 (pbk.)
020 _a0495570087 (pbk.)
050 0 0 _aHE7775
_b.S79 2010
090 _aHE 7775 .S79 2010
090 _aHE 7775 .S79 2010
100 1 _aStraubhaar, Joseph D.
_9105257
245 1 0 _aMedia now :
_bunderstanding media, culture, and technology /
_cJoseph Straubhaar, Robert LaRose, Lucinda Davenport.
250 _aEnhanced 6th ed.
260 _aBelmont, CA :
_bCengage Learning/Wadsworth,
_cc2010.
300 _axxvi, 573 p. :
_bill. (some col.) ;
_c28 cm.
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
500 _a"Includes updated content on new trends in media, social networking, and the new challenges of working in the mass media industry"--Cover.
504 _aIncludes bibliographical references and index.
650 0 _aTelecommunication
_zUnited States.
_9105259
650 0 _aInformation technology
_zUnited States.
_9105261
650 0 _aMass media
_zUnited States.
_9105264
700 1 _aLaRose, Robert.
_995902
700 1 _aDavenport, Lucinda.
_99208
852 _9p135.95
_y05-04-2010
907 _a23956
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_c08-06-10
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