| 000 | 01071cam a2200313 a 4500 | ||
|---|---|---|---|
| 001 | ocm15439666 | ||
| 003 | AE-DuAU | ||
| 005 | 20241127172042.0 | ||
| 008 | 080905s2009 maua b 001 0 eng | ||
| 020 | _a9780071263627 (alk. paper) | ||
| 020 | _a0071263624 (alk. paper) | ||
| 050 | 0 | 0 |
_aHF1416 _b.J63 2009 |
| 090 | _aHF 1416 .J63 2009 | ||
| 100 | 1 |
_aJohansson, Johny K. _91686 |
|
| 245 | 1 | 0 |
_aGlobal marketing : _bforeign entry, local marketing, & global management / _cJohny K. Johansson. |
| 250 | _a5th ed. | ||
| 260 |
_aBoston : _bMcGraw-Hill Irwin, _cc2009. |
||
| 300 |
_axix, 662 p. : _bill. ; _c29 cm. |
||
| 336 |
_2rdacontent _atext _btxt |
||
| 337 |
_2rdamedia _aunmediated _bn |
||
| 338 |
_2rdacarrier _avolume _bnc |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aExport marketing. _91687 |
|
| 650 | 0 |
_aExport marketing _xManagement. _91688 |
|
| 907 |
_a29234 _b08-14-13 _c08-07-10 |
||
| 942 |
_cBOOK _2lcc |
||
| 998 |
_b01-04-10 _cm _dh |
||
| 999 |
_c29234 _d29234 |
||