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008 | 081229s2009 njua b 001 0 eng | ||
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050 | 0 | 0 |
_aHG4027.7 _b.T76 2009 |
090 | _aHG 4027.7 .T76 2009 | ||
100 | 1 |
_aTrottier, Richard M., _d1956- _9148963 |
|
245 | 1 | 0 |
_aMiddle market strategies : _bhow private companies use the markets to create value / _cRichard M. Trottier. |
260 |
_aHoboken, N.J. : _bJohn Wiley, _cc2009. |
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300 |
_axiii, 265 p. : _bill. ; _c24 cm. |
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336 |
_2rdacontent _atext _btxt |
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337 |
_2rdamedia _aunmediated _bn |
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338 |
_2rdacarrier _avolume _bnc |
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504 | _aIncludes bibliographical references and index. | ||
505 | 0 | _aCh. 1. Market overview -- Ch. 2. Rise of the middle market -- Ch. 3. Market segmentation matters -- Ch. 4. Middle market structure -- Ch. 5. Middle market by industry -- Ch. 6. Monetizing the middle market -- Ch. 7. The information imperative -- Ch. 8. Traffic cops, regulators, and rule makers -- Ch. 9. Who gets what, when, where, and how -- Ch. 10. Transfer trends -- Ch. 11. Market makers and matchmakers -- Ch. 12. Market cycles -- Ch. 13. New rules of the game -- Ch. 14. Motivational walls -- Ch. 15. Capital walls -- Ch. 16. Operational walls -- Ch. 17. Market walls -- Ch. 18. Transfer walls -- Ch. 19. Winning the middle market -- App. Demographic study. | |
650 | 0 |
_aSmall business _xFinance. _9148964 |
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650 | 0 |
_aPrivate companies _xFinance. _9148965 |
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