| 000 | 01684cam a22004338a 4500 | ||
|---|---|---|---|
| 001 | ocn548616699 | ||
| 003 | AE-DuAU | ||
| 005 | 20241127173523.0 | ||
| 008 | 100603s2010 sz a b 001 0 eng | ||
| 015 |
_aGBB071362 _2bnb |
||
| 016 | 7 |
_a015573360 _2Uk |
|
| 020 | _a9782940411337 (pbk.) | ||
| 020 | _a2940411336 (pbk.) | ||
| 035 | _a(OCoLC)548616699 | ||
| 040 | _aAA | ||
| 050 | 4 |
_aHF5415.1265 _b.S524 2010 |
|
| 090 |
_aHF 5415.1265 _b.S524 2010 |
||
| 100 | 1 |
_aSheehan, Brian, _cAssociate Professor. _9125395 |
|
| 245 | 1 | 0 |
_aOnline marketing / _cBrian Sheehan. |
| 246 | 3 | 0 |
_aBasics marketing 02: _bOnline marketing |
| 260 |
_aLausanne ; _aWorthing : _bAVA Academia, _cc2010. |
||
| 263 | _a201009 | ||
| 300 |
_a183, [1] p. : _bcol. ill. ; _c24 cm. |
||
| 336 |
_2rdacontent _atext _btxt |
||
| 337 |
_2rdamedia _aunmediated _bn |
||
| 338 |
_2rdacarrier _avolume _bnc |
||
| 490 | 1 |
_aBasics marketing ; _v02 |
|
| 504 | _aIncludes bibliographical references (p. [184]) and index. | ||
| 520 | _aExplains the concepts of online marketing, features the trends that will inspire new ideas in the future, and profiles some of the companies and individuals who developed innovative ideas that changed the field. | ||
| 650 | 0 |
_aInternet marketing. _9125396 |
|
| 650 | 0 |
_aInternet marketing _vCase studies. _9125397 |
|
| 650 | 7 |
_aInternet marketing. _2sears _9125396 |
|
| 650 | 4 |
_aInternet marketing _xCase studies. _9125398 |
|
| 830 | 0 |
_aBasics marketing ; _v02. _9125399 |
|
| 907 |
_a35912 _b05-30-12 _c05-30-12 |
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| 942 |
_cBOOK _00 |
||
| 998 |
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_g0 _i5068473 _j0 _laudmc _o- _p159.00 _q- _r- _s- _t1 _u0 _v0 _w0 _x0 _yi13108797 _z05-30-12 |
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| 999 |
_c35912 _d35912 |
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