| 000 | 01329cam a2200397Mu 4500 | ||
|---|---|---|---|
| 001 | ocn813359965 | ||
| 003 | AE-DuAU | ||
| 005 | 20241127173946.0 | ||
| 008 | 111212s2013 nyu 000 0 eng d | ||
| 020 | _a9780078112058 (alk. paper) | ||
| 020 | _a9780071086967 ( pbk. : international ed.) | ||
| 020 | _a007108696X ( pbk. : international ed.) | ||
| 020 | _a0078112052 | ||
| 035 | _a(OCoLC)813359965 | ||
| 040 |
_aSzZUIDS _bger _cCHVBK _dOCLCO |
||
| 049 | _aTSAA | ||
| 050 | 4 | _aHD9980.5.Z45 2013 | |
| 090 | _aHD9980.5.Z45 2013 | ||
| 100 | 1 |
_aZeithaml, Valarie A. _9145885 |
|
| 245 | 1 | 0 |
_aServices marketing : _bintegrating customer focus across the firm / _cValarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler. |
| 250 | _a6th ed. | ||
| 260 |
_aNew York : _bMcGraw-Hill Irwin, _c2013. |
||
| 300 |
_axxvii, 642 p : _bill. |
||
| 336 |
_2rdacontent _atext _btxt |
||
| 337 |
_2rdamedia _aunmediated _bn |
||
| 338 |
_2rdacarrier _avolume _bnc |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aService industries _xMarketing. _9172354 |
|
| 650 | 0 |
_aCustomer services. _9172355 |
|
| 650 | 0 |
_aMarketing. _9172356 |
|
| 700 | 1 |
_aBitner, Mary Jo. _9145889 |
|
| 700 | 1 |
_aGremler, Dwayne D. _9145890 |
|
| 907 |
_a37480 _b08-14-13 _c12-05-12 |
||
| 942 |
_cBOOK _2lcc |
||
| 998 |
_b12-05-12 _cm _dh |
||
| 999 |
_c37480 _d37480 |
||