| 000 | 01584cam a2200469Ia 4500 | ||
|---|---|---|---|
| 001 | ocm52100169 | ||
| 003 | AE-DuAU | ||
| 005 | 20241127174207.0 | ||
| 008 | 030422s2003 enka b 001 0 eng | ||
| 015 |
_aGBA441206 _2bnb |
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| 015 |
_aGBA441206 _2dnb |
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| 016 | 7 |
_a012918890 _2Uk |
|
| 020 | _a1841161322 | ||
| 020 | _a9781841161327 | ||
| 035 | _a(OCoLC)52100169 | ||
| 040 |
_aHBS _cHBS _dOCLCQ _dUKM _dNLGGC _dYDXCP _dDEBBG _dOCLCO |
||
| 049 | _aTSAA | ||
| 050 | 4 |
_aHF5821 _b.B85 2003 |
|
| 090 | _aHF 5821 .B85 2003 | ||
| 090 | _aHF 5821 .B85 2003 | ||
| 100 | 1 |
_aBullmore, Jeremy. _9145770 |
|
| 245 | 1 | 0 |
_aBehind the scenes in advertising (mark III) : _bbrands, business and beyond / _cJeremy Bullmore. |
| 246 | 1 | 4 | _aMore bull more |
| 250 | _a3rd ed. | ||
| 260 |
_aHenley-on-Thames : _bWorld Advertising Research Centre, _c2003. |
||
| 300 |
_aix, 309 p. : _bill. ; _c25 cm. |
||
| 336 |
_2rdacontent _atext _btxt |
||
| 337 |
_2rdamedia _aunmediated _bn |
||
| 338 |
_2rdacarrier _avolume _bnc |
||
| 500 | _a"More bull more"--Cover. | ||
| 500 | _a"Revised 3rd edition." | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aAdvertising. _9145771 |
|
| 650 | 0 |
_aMarketing. _9145772 |
|
| 650 | 1 | 7 |
_aReclame. _2gtt _921181 |
| 650 | 0 | 7 |
_aMarketing. _0(DE-588)4037589-4 _2gnd _9145772 |
| 710 | 2 |
_aWorld Advertising Research Centre. _9145773 |
|
| 907 |
_a38331 _b03-24-13 _c03-24-13 |
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_cBOOK _01 |
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