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_aMartin, Dennis G. _9148404 |
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_aMedia flight plan V : _ba strategic approach to media planning theory & practice / _cDennis G. Martin, Robert D. Coons. |
| 250 | _a5th ed. | ||
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_aProvo, Utah : _bDeer Creek Pub., _cc2006. |
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_a148 p. : _bill. ; _c28 cm. |
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_aAdvertising layout and typography. _9148405 |
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_aAdvertising media planning. _9148406 |
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_aCoons, Robert D. _991719 |
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