| 000 | 01200cam a2200385Ma 4500 | ||
|---|---|---|---|
| 001 | ocn805012012 | ||
| 003 | AE-DuAU | ||
| 005 | 20241127175007.0 | ||
| 008 | 120724s2012 enk 000 0 eng d | ||
| 015 |
_aGBB274474 _2bnb |
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| 016 | 7 |
_a016135220 _2Uk |
|
| 020 | _a9780273768685 (pbk.) | ||
| 020 | _a0273768689 (pbk.) | ||
| 035 | _a(OCoLC)805012012 | ||
| 040 |
_aUKMGB _beng _cUKMGB _dOCLCO _dYDXCP _dOCLCF _dCHVBK _dOCLCO |
||
| 049 | _aTSAA | ||
| 050 | 4 | _aHF1416.K44 2013 | |
| 090 | _aHF1416.K44 2013 | ||
| 100 | 1 |
_aKeegan, Warren J. _9175996 |
|
| 245 | 1 | 0 |
_aGlobal marketing management / _cWarren J. Keegan. |
| 250 | _a8th ed., International ed. | ||
| 260 |
_aHarlow : _bPearson Education, _c2014. |
||
| 263 | _a201211 | ||
| 300 | _a478 pages ; 26 cm. | ||
| 336 |
_2rdacontent _atext _btxt |
||
| 337 |
_2rdamedia _aunmediated _bn |
||
| 338 |
_2rdacarrier _avolume _bnc |
||
| 650 | 0 |
_aExport marketing _xManagement. _9175997 |
|
| 650 | 7 |
_aExport marketing _xManagement. _2fast _9175997 |
|
| 650 | 7 |
_aInternationales Marketing. _2gnd _9175998 |
|
| 650 | 7 |
_aMarketingmanagement. _2gnd _9175999 |
|
| 907 |
_a41158 _b04-29-15 _c01-12-15 |
||
| 942 |
_cBOOK _2lcc |
||
| 998 |
_b01-12-15 _cm _dh |
||
| 999 |
_c41158 _d41158 |
||