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016 7 _a016542457
_2Uk
020 _a9783858817372 (hbk.)
020 _a3858817376 (hbk.)
035 _a(OCoLC)ocn863174378
040 _aUKMGB
_beng
_cUKMGB
_dOCLCO
_dBTCTA
_dYDXCP
_dOCLCO
_dOHX
_dHEBIS
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041 1 _aeng
_hger
042 _alccopycat
043 _ae-gx---
050 0 0 _aNC999.6.G3
_bD442 2014
072 7 _aNC
_2lcco
100 1 _aDeffke, Wilhelm H.
_q(Wilhelm Heinrich),
_d1887-1950.
_935817
245 1 0 _aWilhelm Deffke :
_bpioneer of the modern logo /
_cedited by the Bröhan Design Foundation, Berlin ; with essays by Gerda Breuer ... [et al.] ; [translations, Isabel Fargo Cole ... [et al.]].
246 3 0 _aPioneer of the modern logo
264 1 _aZurich :
_bScheidegger & Spiess,
_cc2014.
300 _a387 p. :
_bill. (chiefly col.), plans, ports. ;
_c33 cm.
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
500 _aCatalog of an exhibition held at the Museum Folkwang, Deutsches Plakatmuseum, Essen, September 28, 2013-January 26, 2014.
504 _aIncludes bibliographical references and index.
505 0 0 _gIntroduction.
_tFrom the logo to digital communication design /
_rTorsten Bröhan --
_tFrom book to poster.
_tThe search for a modern form of surface design : Wilhelm Deffke's training in Wuppertal /
_rGerda Breuer --
_tDeveloping talents : Wilhelm Deffke's early years in Berlin (1909-1914) /
_rSusanne Engelhard --
_tDeffke and the Werkbund /
_rChristopher Oestereich --
_tWilhelm Deffke's posters /
_rRené Grohnert --
_tFrom logo to corporate design.
_tFrom Wilhelmwerk (1915-1920) to Internatio (1920-1933) : The Wilhelm Deffke and Carl Ernst Hinkefuss Advertising Studios /
_rRoland Jaeger --
_tThe book Handelsmarken und Fabrikzeichen /
_rUte Brüning --
_tAvant garde vs. avant garde : questioning historiography on the basis of Wilhelm Deffke's designs for the Wuppertal coat of arms /
_rJulia Meer --
_tWhy a Deffke trademark? : Deffke's logos 1934-1950 /
_rChristoph Janik --
_tFrom advertising to architecture.
_tThe anonymous creator of a famous company logo : Deffke's signet for the cigarette manufacturer Reemtsma /
_rRoland Jaeger, Peter Nils Dorén --
_tDeffke and Manoli /
_rSusanne Engelhard, Christoph Janik --
_tThe total work of advertising Rückforth : from signet to trade fair stand : Wilhelm Deffke and the Rückforth AG 1921-1924 /
_rSusanne Engelhard, Christoph Janik --
_tFrom architecture to teaching.
_tWilhelm Deffke's glass trade fair stand for the Tesma Cigarette Factory, Berlin /
_rSusanne Engelhard, Christoph Janik --
_tWilhelm Deffke as an Architekt /
_rKarin Lelonek --
_tThe utopian Project M : Wilhelm Deffke and the Magdeburg /
_rNorbert Eisold --
_tBiography and appendix.
_tWilhelm Deffke : biography /
_rChristoph Janik --
_tCatalogue of illustrations --
_tDeffke client directory --
_tDeffke bibliography /
_rBurkhard Sülzen --
_gSelected bibliography.
600 1 0 _aDeffke, Wilhelm H.
_q(Wilhelm Heinrich),
_d1887-1950
_vExhibitions.
_935818
600 1 4 _aDeffke, Wilhelm
_q(Friedrich Wilhelm Heinrich),
_d1887-1950.
_935819
600 1 7 _aDeffke, Wilhelm
_d1887-1950
_2gnd
_935820
650 0 _aCommercial art
_zGermany
_xHistory
_y20th century
_vExhibitions.
_935821
651 7 _aDuitsland.
_2gtt
_935822
700 1 _aBreuer, Gerda.
_935823
700 1 _aCole, Isabel Fargo,
_d1973-
_935824
710 2 _aBröhan Design Foundation.
_935825
710 2 _aMuseum Folkwang Essen.
_935826
710 2 _aDeutsches Plakat Museum Essen.
_935827
906 _a7
_bcbc
_ccopycat
_d3
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_gy-gencatlg
942 _2lcc
_cBOOK
907 _a49007