000 03342cam a2200397Mc 4500
001 on1415744147
003 AE-DuAU
005 20241127181358.0
008 230816s2023 enk f b 000 0 eng d
020 _a9781529609257 (paperback)
035 _a(AE-DuAU)1415744147
040 _aDKDLA
_beng
_cDKDLA
_dAE-DuAU
049 _aTSAUD
050 1 4 _aHF5415.32.C65 2023
090 _aHF5415.32.C65 2023
245 0 0 _aConsumer culture theory /
_cedited by Eric J. Arnould, Craig J. Thompson, David Crockett & Michelle F. Weinberger
250 _aSecond edition /
264 1 _aLondon :
_bSAGE,
_c2023
300 _axv, 373 pages :
_bcolor illustrations ;
_c25 cm
336 _atext
_2rdacontent
_btxt
337 _aunmediated
_2rdamedia
_bn
338 _avolume
_2rdacarrier
_bnc
500 _aPrevious edition: 2018
504 _aIncludes bibliographical references and index
520 8 _aOutlining the key themes, concepts and theoretical areas in the field, this book draws on contributions from prominent researchers to unravel the complexities of consumer culture by looking at how it affects personal identity, social interactions and the consuming human being. Over the past forty years, Consumer Culture Theory (CCT) has emerged as a distinctive field of study that synthesizes diverse subjects such as anthropology, cultural studies, marketing, political theory and sociology to provide new insights into consumers' relationships to the marketplace and the influence of commercial action on culture. This book, edited by leading scholars in CCT, contains contributions by many of its leading researchers, and distills this interdisciplinary field into a concise accessible overview for students and early career researchers. It describes the key themes, concepts and theoretical areas of CCT; explains why they are useful in understanding consumption and marketplace phenomena; and shows how they can be applied to a wide range of research contexts. Drawing on real-world scenarios, reflective tasks and international case studies to help aid theoretical understanding and critical thinking, the text is designed to support a course in CCT, supplement related study, and guide undergraduate and postgraduate students in writing a CCT-related dissertation/thesis. It is the go-to text for anyone who is curious about, new to CCT, or looking for an integrative compendium of CCT research and its implications. Eric J. Arnouldis Emeritus Professor of Marketing at the Aalto University Business School, Finland. Craig J. Thompsonis the Churchill-Bascom Professor of Marketing at the University of Wisconsin-Madison, USA. David Crockettis Professor of Marketing at the University of Illinois Chicago, USA. Michelle F. Weinbergeris Associate Professor at the Medill School of Journalism, Media, Integrated Marketing Communications at Northwestern University, Illinois, USA
650 0 _aCulture
_xEconomic aspects.
_9204861
650 7 _aConsumer behavior
_2fast
_9204862
650 7 _aConsumption (Economics)
_2fast
_9204863
650 7 _aCulture
_xEconomic aspects
_2fast
_9204864
700 1 _aArnould, Eric J.,
_eeditor
_9204865
700 1 _aThompson, Craig J.,
_eeditor
_9204866
700 1 _aCrockett, David,
_eeditor
_9204867
700 1 _aWeinberger, Michelle F.,
_eeditor
_9204868
942 _2lcc
_cBOOK
999 _c52587
_d52587
907 _a52587