Normal view MARC view

Packaging : (Record no. 45476)

MARC details
000 -LEADER
fixed length control field 01885cam a2200481 a 4500
003 - CONTROL NUMBER IDENTIFIER
control field AE-DuAU
001 - CONTROL NUMBER
control field ocn267097877
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241127180319.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 070308s2007 sz a 001 0 eng
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBA724959
Source bnb
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER
Record control number 013705143
Source Uk
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9782940361717
Qualifying information (hbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 2940361711
Qualifying information (hbk.)
029 1# - (OCLC)
OCLC library identifier AU@
System control number 000048879582
029 1# - (OCLC)
OCLC library identifier UNITY
System control number 108350878
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)267097877
Canceled/invalid control number (OCoLC)779892885
040 ## - CATALOGING SOURCE
Original cataloging agency UKM
Language of cataloging eng
Transcribing agency UKM
Modifying agency CNCGM
-- TULIB
-- OCLCF
-- OCLCO
-- OCLCQ
-- OCLCO
-- UKWOH
-- OCLCQ
042 ## - AUTHENTICATION CODE
Authentication code ukblcatcopy
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number TS 195.4
Item number .S74 2007
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) TS 195.4
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) .S74 2007
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Hampshire, Mark.
9 (RLIN) 22458
245 10 - TITLE STATEMENT
Title Packaging :
Remainder of title design successful packaging for specific customer groups /
Statement of responsibility, etc Mark Hampshire, Keith Stephenson.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Mies, Switzerland ;
-- Hove :
Name of publisher, distributor, etc RotoVision,
Date of publication, distribution, etc 2007.
300 ## - PHYSICAL DESCRIPTION
Extent 207 pages :
Other physical details color illustrations ;
Dimensions 25 cm.
336 ## - CONTENT TYPE
Content Type Term text
Content Type Code txt
Source rdacontent
337 ## - MEDIA TYPE
Media Type Term unmediated
Media Type Code n
Source rdamedia
338 ## - CARRIER TYPE
Carrier Type Term volume
Carrier Type Code nc
Source rdacarrier
490 1# - SERIES STATEMENT
Series statement DemoGraphics
500 ## - GENERAL NOTE
General note Includes index.
520 0# - SUMMARY, ETC.
Summary, etc Through a selection of diverse examples, the authors examine how packaging is designed to appeal to specific socio-economic groups. With case studies and interviews with designers and brand owners, the reader is presented with explanations as to how specific marketing choices evolve.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Packaging
General subdivision Design.
9 (RLIN) 15104
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Packaging
General subdivision Design
Form subdivision Case studies.
9 (RLIN) 15104
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Designers
Form subdivision Interviews.
9 (RLIN) 22459
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Designers.
Source of heading or term fast
9 (RLIN) 22460
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Packaging
General subdivision Design.
Source of heading or term fast
9 (RLIN) 15104
655 #7 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Case studies.
Source of term fast
9 (RLIN) 21722
655 #7 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Interviews.
Source of term fast
9 (RLIN) 17113
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Stephenson, Keith.
9 (RLIN) 15729
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title DemoGraphics.
9 (RLIN) 22461
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
948 ## - LOCAL PROCESSING INFORMATION (OCLC); SERIES PART DESIGNATOR (RLIN)
h (OCLC) NO HOLDINGS IN TSAUD - 31 OTHER HOLDINGS
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
  Library of Congress Classification     Non-fiction American University in Dubai American University in Dubai Main Collection 2018-06-05 Donation 44.00   TS 195.4 .S74 2007 5192310 2023-12-01 2018-06-05 Books
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