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The economics of e-commerce : a strategic guide to understanding and designing the online marketplace / Nir Vulkan.
Publication details: Princeton, N.J. : Princeton University Press, 2003.Description: p. cmContent type:- text
- unmediated
- volume
- 069108906X :
- Economics of ecommerce
- HF5548.32 .V85 2003
| Item type | Current library | Home library | Shelving location | Call number | Materials specified | Status | Barcode | |
|---|---|---|---|---|---|---|---|---|
Books
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American University in Dubai | American University in Dubai | Main Collection | HF 5548.32 .V85 2003 (Browse shelf(Opens below)) | Copy Type:01 - Books | Available | 643940 |
Browsing American University in Dubai shelves, Shelving location: Main Collection Close shelf browser (Hides shelf browser)
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| HF 5548.32 .U55 1998 Focus : electronic commerce : a conversation with Ira Magaziner. | HF 5548.32 .V34 2004 Value creation from e-business models / | HF 5548.32 .V45 2009 Web copy that sells : the revolutionary formula for creating killer copy that grabs their attention and compels them to buy / | HF 5548.32 .V85 2003 The economics of e-commerce : a strategic guide to understanding and designing the online marketplace / | HF 5548.32 .W38 2002 E-business implementation : a guide to Web services, EAI, BPI, e-commerce, content management, portals, and supporting technologies / | HF 5548.32 .W42 2006 Web design : e-commerce / | HF 5548.32 .Z64 2000 Web engagement : connecting to customers in e-business / |
Includes bibliographical references and index.
Only business models based on sound economic propositions will survive. This book provides professionals, investors, and MBA students the tools they need to evaluate the wide range of actual and potential e-commerce businesses at the microeconomic level. It demonstrates how these tools can be used to assess a variety of existing applications.
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