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Advertising [videorecording] / produced in cooperation with the College Division of the McGraw-Hill Company, Inc. and Knowledge TV.

Contributor(s): Publisher number: FFH 8569Series: Media powerPublication details: Princeton, NJ : Films for the Humanities & Sciences, c1997.Description: 1 DVD (ca. 28 min.): sd. col.; 4 3/4 inOther title:
  • Media waves: an introduction to mass communication (Television program)
Uniform titles:
  • Media waves: an introduction to mass communication (Television program)
Subject(s): Additional physical formats: AdvertisingLOC classification:
  • HF5823 .A384 1997
Production credits:
  • Producer, David P. Stone.
In: Films Media Group FFH 8569Narrator: David Hartley.Summary: "This program features a historical survey of the methods of advertising in the U.S. ...[It aims to] aid in understanding the persuasive, pervasive nature of advertising." -Container
Holdings
Item type Current library Home library Shelving location Call number Status Barcode
DVDs DVDs American University in Dubai American University in Dubai AUDIO & DVD Collection DVD HF 5823 .A384 1997 (Browse shelf(Opens below)) Available 5082297

Producer, David P. Stone.

Narrator: David Hartley.

"This program features a historical survey of the methods of advertising in the U.S. ...[It aims to] aid in understanding the persuasive, pervasive nature of advertising." -Container

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