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Social media metrics : how to measure and optimize your marketing investment / Jim Sterne. by Series: New rules of social media series
Publication details: Hoboken, N.J. : John Wiley, c2010
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.126 5 S7419 2010.
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Likeable social media : how to delight your customers, create an irresistible brand, and be generally amazing on facebook (& other social networks) / by Dave Kerpen. by
Publication details: New York : McGraw-Hill, c2011
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.126 5 K425 2011.
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Social media analytics : effective tools for building, intrepreting, and using metrics / Marshall Sponder. by
Publication details: New York : McGraw-Hill, c2012
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.126 5 S66 2012.
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DigiMarketing : the essential guide to new media & digital marketing / Kent Wertime and Ian Fenwick. by
Publication details: Singapore ; Hoboken, NJ : John Wiley & Sons (Asia), 2008
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.126 5 W47 2008.
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The thank you economy / Gary Vaynerchuk. by
Edition: 1st ed.
Publication details: New York : Harper Business, c2011
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.5 .V396 2011.
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Social business by design : transformative social media strategies for the connected company / Dion Hinchcliffe, Peter Kim ; Foreword by Jeff Dachis. by
Edition: First edition.
Publication details: San Francisco : Jossey-Bass, 2012
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5414 .H56 2012.
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High-tech, high-touch customer service : inspire timeless loyalty in the demanding new world of social commerce / Micah Solomon. by
Publication details: New York : American Management Association, c2012
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.5 .S6219 2012.
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Marketing in the round : how to develop an integrated marketing campaign in digital era / Gini Dietrich, Geoff Livingston. by
Publication details: Indianapolis, Ind. : Que Pub., c2012
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415 .D4882 2012.
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Music, social media, and global mobility : MySpace, Facebook, YouTube / Ole J. Mjøs. by Series: Routledge advances in internationalizing media studies ; 7.
Publication details: New York : Routledge, 2012
Availability: Items available for loan: American University in Dubai (1)Call number: ML 3916 .M56 2012.
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The social media handbook : policies and best practices to effectively manage your organization's social media presence, posts, and potential risks / Nancy Flynn. by
Publication details: San Francisco : Pfeiffer, c2012
Availability: Items available for loan: American University in Dubai (1)Call number: HM 742 .F58 2012.
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Social media for educators : strategies and best practices / Tanya Joosten. by Series: The Jossey-Bass higher and adult education series
Edition: First edition.
Publication details: San Francisco : Jossey-Bass, 2012
Availability: Items available for loan: American University in Dubai (1)Call number: LB 1044.87 .J667 2012.
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Trust me, I'm lying : confessions of a media manipulator / Ryan Holiday. by
Publication details: New York : Portfolio/Penguin, 2012
Other title:
  • Trust me, I am lying
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415 .H7416 2012.
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Make the phone ring : the secrets of cost-effective online marketing / [Scott Harvey]. by
Publication details: [S.l] : Honest Website Marketing, 2012
Other title:
  • The secrets of cost effective online marketing
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.1265 .S39 2012.
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Your world is exploding : how social media is changing everything- and how you need to change with It / Christopher G. Dessi. by
Publication details: [Charleston, SC]: Createspace Independent Pub., 2012
Availability: Items available for loan: American University in Dubai (1)Call number: HM 742 .D466 2012.
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Unleash the power of social media marketing: explosive proven strategies to boost your social media marketing campaign / Joe Praveen Sequeira. by
Publication details: [Charleston, SC]: Createspace Independent Pub., 2012
Availability: Items available for loan: American University in Dubai (1)Call number: HM 742 .S39 2012.
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Return on influence : the revolutionary power of Klout, social scoring, and influence marketing / Mark Schaefer. by
Edition: 1st ed.
Publication details: New York : McGraw-Hill, c2012
Availability: Not available: American University in Dubai: Checked out (1).
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Optimize : how to attract and engage more customers by integrating SEO, social media, and content marketing / Lee Odden. by
Publication details: Hoboken, N.J. : Wiley, 2012
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.126 .O33 2012.
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Social media marketing for dummies / by Shiv Singh and Stephanie Diamond. by Series: --For dummies
Edition: 2nd ed.
Publication details: Hoboken, NJ : Wiley, c2012
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.126 5 S543 2012.
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Rethinking reputation : how PR trumps marketing and advertising in the new media world / Fraser P. Seitel, John Doorley. by
Edition: 1st ed.
Publication details: New York : Palgrave Macmillan, 2012
Availability: Items available for loan: American University in Dubai (1)Call number: HD 59 .S365 2012.
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Understanding digital marketing : marketing strategies for engaging the digital generation / Damian Ryan and Calvin Jones. by
Edition: 2nd ed.
Publication details: Philadelphia, PA : Kogan Page, c2012
Availability: Items available for loan: American University in Dubai (1)Call number: HF 5415.126 5 R93 2012.
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